What do you typically define during the project initiation phase?

During the project initiation phase, defining goals and resource requirements is crucial for laying the groundwork of the project. This phase sets the stage for what the project intends to accomplish and identifies the necessary resources—such as time, workforce, materials, and budget—needed to achieve these goals. Establishing clear goals ensures that all stakeholders share a unified vision of the project's objectives, while outlining resource requirements helps in planning and allocating the right assets from the start.

The other options, while they might be important during different phases of project development, don’t align with the primary focus of the initiation phase. For instance, client relationships and feedback mechanisms typically come into play more prominently during the project planning and execution phases. Similarly, marketing strategies for project promotion are generally addressed later, once the project has been clearly defined and is ready to go to market. Long-term financial forecasts are usually part of the business planning and financial analysis stages rather than the initiation phase of a specific project. Thus, focusing on the goals and resource requirements at this early stage is essential for setting a solid foundation for successful project execution.